Get making those doughnuts – it’s National Doughnut Week on May 6-13 and you still have time to register. While raising money for The Children’s Trust, you will also reap the business rewards of getting involved. Once people are inside your shop, the opportunities for cross-selling products and impulse buying are clear. Read what regular participants say:Coombs Quality Bakers, Leicester: “National Doughnut Week is an excellent event, which involves very little effort on the part of the baker but a lot of reward. We’ve been a regular participator and see the event not only as a fund-raiser but also as a way to boost our own profile and have some fun.”Campbell’s Bakery, Crieff, Perthshire: “National Doughnut Week is an annual highlight for us and, as a one-stop operation, we are delighted with the success of the event. We decorate our shop in a big way, using the point-of-sale kits provided by the organisers and invite the press along too.”How your money helpsOne of the most damaging effects of brain injury is to a child’s self-esteem. They have had no control over the event that has injured them and feel hopeless. Play therapy helps their confidence return, giving them the strength to re-learn skills essential in everyday life. •20 jammy doughnuts could fund a trip to a farm for a child and their carer;•30 iced doughnuts could provide dressing-up clothes to help the children express themselves during therapy;•40 chocolate doughnuts could help buy a huge physio ball to assist a child, who has little or no mobility, to balance and playWhy not take advantage of sponsor BakeMark UK’s money-off promotion? Save £2 on Craigmillar doughnut concentrate and £1 on Readi-Bake topped ring doughnuts. •To register for Doughnut Week, email Christopher Freeman at Dunns Bakery on [email protected] or call 020 8340 1614 or 07776 480032.LOOK WHO’S REGISTERED!– Heidi’s Swiss Patisserie – Hayling Island, Hampshire– Burns the Bread of Glastonbury, Somerset– Harringtons of Leatherhead, Surrey– Campbell’s Bakery – Crieff, Perthshire– Apple Pie Eating House – Ambleside, Lancashire- Thomsons of Newcastle
John McMillian didn’t escape his book tour’s bad luck until he reached Cambridge.There was the sprained ankle in Austin; the airplane that burst into flames; the theft of his new Ray-Bans from his shirt pocket; and the stranger who threw up on his shoes in a bar in New York City, where the threat of bed bugs loomed back at his hotel room.But Cambridge.Cambridge was once home for McMillian, who for years was a resident tutor in Quincy House, and who stopped by Harvard Wednesday (March 2) on his cross-country tour to promote his new book, “Smoking Typewriters: The Sixties Underground Press and the Rise of Alternative Media in America.”The book chronicles the massive ’60s “youthquake” and the rise of radical underground publications, such as the Berkeley Barb, The Rag, and the East Village Other, and dozens more papers, which at one point, McMillian said, had a readership numbering in the millions.“For me one of the big questions about the ’60s was how people became so intensely radical so quickly,” said McMillian, who is now an assistant professor of history at Georgia State University. “In 1962 the Beatles recorded ‘Love Me Do’ and in 1966 they recorded ‘Tomorrow Never Knows’ — the culture had changed so phenomenally.”By the end of the ’60s, “something like 1 million young people were self-identifying as radicals or revolutionaries,” said McMillian.“The underground press was a great undertold story, and underanalyzed phenomenon. In the ’60s you had people who decided that society not just needed to be reformed, but that it was rotten at its core. How did they get there? The underground press helps to explain that story.”McMillian also explores the once widespread belief that smoking banana peels would get you high. Known as the Great Banana Hoax of 1967, McMillian said the rumor originated — and circulated — in the underground press.“No one had ever traced the development of that rumor. I think I’m now the world’s leading authority on the Great Banana Hoax of 1967,” he joked.McMillian was a nine-year fixture on campus, also lecturing in history and literature and teaching in Harvard’s undergraduate writing program. You could find him most Friday nights hosting chat sessions on politics and world events in his dimly lit Quincy House quarters, complete with a pink lava lamp, beaded curtains, and requisite bottle of red.“Living at Quincy was one of the coolest things I’ve ever done in my life,” he said. “I love being around the energy of the University, the hustle and bustle of Harvard Square.”McMillian’s next project is a history of the rivalry between the Beatles and the Rolling Stones.Whose side is he on?“In the book I’m not taking a position. But, the Beatles,” he said. “A million times more than the Stones.”And with his charmingly disheveled hair that perfectly matches his ethos, he added: “When I die, I want people to play ‘Revolver’ and ‘Sgt. Pepper’ on a loop. That’s how I want to go out.”Groovy.